It is no secret that the use of Botox and other elective procedures are becoming more commonplace. People want the effects of these aesthetic procedures but many of them do not have the time necessary to go through the strenuous pre-work up phase for them. This prevents them from getting medical care that they want because they are put in a position where they need to choose. The article “A Glimpse into What Drives Atlanta Entrepreneur Dr. Mark McKenna” talks about this growing issue among patients looking for aesthetic care.
Dr. Mark McKenna is not only a skilled medical doctor but also holds an MBA from Tulane University in New Orleans. He believed that one day he would be able to find a way to successfully integrate both of his passions into one glorious project. He has done that with his medical aesthetics company OVME. The namesake of OVME says a lot about the direction of the company. Pronounced “of me”, the company is directed towards a brand of medicine that is individualized for the client. Dr. Mark McKenna believes that one of the ways to individualize care is by making it these elective procedures more readily available to clients. As he works with application developers and medical boards to develop his technology he is hoping to provide patients with a truly unique experience.
One of the ways that he wants to increase the quality of medical care is through video conference consultations. This would allow clients to schedule a consultation visit in which the doctor conducts a virtual assessment. This virtual assessment will then allow the clients to talk about the next steps in the medical process. If they feel as though they would like to conduct a procedure, then they will be able to schedule that from there. Dr. Mark McKenna wants to build on that eventually to include house calls. It is a simple notion, but it would change the way that people view this type of care for many years to come. Truly, Dr. Mark McKenna is fueled by his sense of innovation within his industry.